- Attracting customers
- Expanding the target audience
- Increasing sales
- Increasing loyalty to the brand
This is not the full list of possible benefits that mobile product can provide. Everything that your company does online or in real life can also be presented on mobile devices, which in turn allows to add mobility and improve the technical approach to the provision of services or the sale of goods.
Making a successful app is not a set of ready-made templates, because there are a lot of factors that can influence different indicators. Facing the problem of creating the first (or not) application, the customer may not be aware of some hidden rocks that can wait for him ahead. So, what to think about before developing a new product. In case you are still not sure the need for a Mobile platform in your Online business, here are the major roles of that will make you a clear understanding.
- Accelerate Product Innovation
Mobile apps open new business dimensions and opportunities because of the way they are used. Especially significant is the opportunity to put technology to work resolving customer issues and fulfilling client needs. This drives innovation and gives way to new products and services.
- Be Visible to Customers at All Times
Mobile apps can help you deliver your products and services in a much more effective and timely manner. Highlight and promote the most valuable aspects of your product or services through your app and increase their effectiveness with tailored options and features. This makes more close to the customers and they are getting more value in our services.
- Give Value to Your Customers
The most important people for your business are your customers. Depending on their reaction to your product, they can be the biggest advocates or most painful adversaries. Regardless, you can’t distance yourself from them. Their needs, challenges, and barriers must play a central role in any innovation you consider. Most of your customers are avid smartphone users. In 2018, there will be 2.53 billion smartphone users worldwide. Mobile apps consume a major portion of their daily routines. Why not take advantage of this channel?
- Creating a Direct Marketing Channel
The mobile app is the ultimate marketing channel. Benefits of having a mobile app for your business are endless. You can have a deeper connection with your customers if you go mobile. It can deliver a real-time solution, share information about offers and sales, and also make you a trustworthy brand in the eyes of your customers.
- Build, Brand and Recognition
A mobile app for your business can greatly contribute to your brand awareness.
Your brand image is critical for your success. Without a mobile app or other technical capabilities, you might appear outdated or removed from modern trends. This can have an indirect impact on the performance and future prospects of your business.
The more often you can get customers involved with your app, the sooner they will be inclined to buy your product and/or service. In advertising this is called the “effective frequency”: as a rule of thumb, hearing and/or seeing your brand approximately 20 times is what will get you truly noticed.
- Improve Customer Engagement
A staggering 83% of all smartphone users begin their day by looking at their smartphones and using different apps. And, according to CNN, the average American accumulates 10 hours of screen time daily. The level of engagement mobile apps receive is several times higher than normal websites. With an intelligently-developed and designed mobile app, you can benefit from this opportunity. Having a messaging (or help desk) feature within your app can really make a difference in the way you communicate with your customers.
iScripts have an innovative solution for this with the pre-built software and mobile app suites with your business ideas.
Multi-Vendor Shopping Cart, iScripts MultiCart | Mobile Apps
iScripts Multicart is a unique multi vendor shopping cart software, allowing you to easily create your own e-commerce marketplace with multiple vendors in the backend, similar to Etsy or Amazon Marketplace.
The Ultimate On-Demand Service Platform, iScripts UberforX: Mobile Apps
iScripts UberforX is an on-demand service platform which gives you the flexibility to run any Uber-like service for various industries including industries and services like medical, health, automobile, food, maid, taxis and more.
Online Restaurant Delivery Software, iScripts NetMenus: Mobile Apps
iScripts NetMenus is a complete online ordering solution, allowing you to instantly create an online ordering system for a single location restaurant, multiple location restaurants, or even create an online food court similar to GrubHub, Seamless, or Eat 24 Hours.
Swapping Software, iScripts eSwap: Mobile Apps.
iScripts eSwap is a barter exchange app equipped with many built-in and comprehensive features. This bartering app allows your users to easily buy, sell and swap items. Users of the APP can add items for swap or sale in exchange for another item so quickly and easily.
Have questions about our web software and mobile apps and how it can work with your existing business or online business idea? Call us at (312) 423-6728 with any questions you may have. We’d be happy to explain how our software works, including any additional business, needs you may have. We also offer custom development of web and mobile apps at a reasonable rate.