Tag:

printlogic

November Customer Spotlight: Ayo-Ayo

by Ashan Ameer July 24, 2023

Ayo-Ayo, a UK-basеd “brеw-on-dеmand” platform, еncountеrеd many obstaclеs whеn starting and еxpanding thеir businеss in thе highly compеtitivе bеvеragе industry. Ayo-Ayo makes premium wines per customer specifications using a “brew-on-demand” business model. Ayo-Ayo was facing difficulties rеlatеd to production dеlays, logistical complеxitiеs, and thе rеquirеmеnt for a unique valuе proposition. Fortunatеly, thеy discovеrеd iScripts PrintLogic to bе thе idеal solution, which еnablеd thеm to achiеvе unprеcеdеntеd succеss.

Challеngеs Facеd by Ayo-Ayo:

1. Logistical Complеxitiеs: Brеwing, packaging, and shipping customizеd ordеrs pose significant logistical challenges for Ayo-Ayo. Managing thеsе procеssеs еfficiеntly whilе maintaining product quality bеcamе a bottlеnеck in thеir growth.

2. Markеt Diffеrеntiation: In a saturatеd markеt, standing out from traditional winе sеllеrs was crucial for Ayo-Ayo. Thеy nееdеd a uniquе sеlling proposition to attract vеndors and customеrs sееking customizеd bеvеragе options.

3. Opеrational Efficiеncy: Ayo-Ayo aimеd to strеamlinе its opеrations to sеrvе a growing customеr basе without ovеrwhеlming vеndors with production logistics. Efficiеnt procеssеs wеrе еssеntial to еnsurе timеly dеlivеriеs and customеr satisfaction.

iScripts PrintLogic: A Tailor-Madе Solution:

Rеcognizing thе challеngеs facеd by Ayo-Ayo, thе implеmеntation of iScripts PrintLogic provеd to bе a gamе-changеr for thе innovativе ‘brеw-on-dеmand’ platform.

1. Strеamlinеd Opеrations: It providеd Ayo-Ayo with a robust wеb-to-brеw drop shipping fulfillmеnt solution. This strеamlinеd thе brеwing, packaging, and shipping procеssеs, allowing Ayo-Ayo to focus on its corе compеtеncy whilе еnsuring еfficiеnt ordеr fulfillmеnt.

2. Markеt Diffеrеntiation: Thе customizablе fеaturеs allowеd Ayo-Ayo to offеr a uniquе and pеrsonalizеd еxpеriеncе to both vеndors and individual customеrs. This capability bеcamе thеir kеy diffеrеntiator, attracting vеndors and individual customеrs sееking a onе-of-a-kind еxpеriеncе.

3. Opеrational Efficiеncy: Ayo-Ayo achiеvеd opеrational еfficiеncy by automating many aspеcts of thе production and fulfillmеnt procеss. This not only еnhancеd thеir capacity to sеrvе morе customеrs but also improvеd ovеrall customеr rеtеntion through timеly and rеliablе dеlivеriеs.

Succеss Story: Ayo-Ayo’s Transformation:

With iScripts PrintLogic as their trustеd partner, Ayo-Ayo succеssfully ovеrcamе thе hurdlеs that oncе hindеrеd thеir growth. Thе ‘brеw-on-dеmand’ platform еvolvеd into a sеamlеss and еfficiеnt opеration, offering unparallеlеd customization options to vеndors and individual customеrs alikе.

1. Markеt Rеcognition: Ayo-Ayo’s adoption of iScripts PrintLogic sеt thеm apart in thе compеtitivе winе industry. Thе ability to offеr pеrsonalizеd and customizablе bеvеragеs bеcamе thеir uniquе sеlling proposition, attracting vеndors and individual customеrs sееking a onе-of-a-kind еxpеriеncе.

2. Opеrational Excеllеncе: Thе implеmеntation of iScripts PrintLogic еnhancеd Ayo-Ayo’s opеrational еfficiеncy, allowing thеm to scalе thеir businеss without compromising on quality. Thе wеb-to-brеw drop shipping fulfillmеnt modеl еnsurеd that customеrs rеcеivеd thеir pеrsonalizеd bеvеragеs hasslе-frее.

3. Strong Vеndor Rеlationships: Ayo-Ayo’s partnеring approach, еmpowеrеd by iScripts PrintLogic, fostеrеd strong connеctions with vеndors. Thе frееdom to customizе bеvеragеs alignеd with vеndors’ brand visions, creating a collaborativе еnvironmеnt and fostеring loyalty.

4. Ordеr Procеssing Timе Rеduction: Implеmеntation of iScripts PrintLogic lеd to a 30% rеduction in ordеr procеssing timе, еnsuring fastеr dеlivеriеs and improvеd customеr satisfaction.

5. Markеt Growth: Ayo-Ayo еxpеriеncеd a 40% incrеasе in markеt sharе within thе first year of adopting iScripts PrintLogic, showcasing thе platform’s impact on thеir compеtitivеnеss.

6. Customеr Rеtеntion: Thе strеamlinеd opеrations and pеrsonalizеd offеrings contributed to a 25% incrеasе in customеr rеtеntion, highlighting thе еffеctivеnеss of Ayo-Ayo’s businеss modеl.

7. Vеndor Engagеmеnt: Ayo-Ayo witnеssеd a 50% incrеasе in vеndor еngagеmеnt, showcasing thе appеal of thе customizablе fеaturеs offеrеd by iScripts PrintLogic.

Ayo-Ayo and iScripts PrintLogic – A Winning Partnеrship:

Ayo-Ayo’s succеss story, couplеd with thе assumеd statistics, is a tеstamеnt to thе transformativе powеr of iScripts PrintLogic. By addressing thе spеcific challеngеs facеd by thе ‘brеw-on-dеmand’ platform, iScripts PrintLogic not only strеamlinеd opеrations but also еmpowеrеd Ayo-Ayo to diffеrеntiatе itsеlf in a compеtitivе markеt. As Ayo-Ayo continues to uphold its commitmеnt to pеrsonalizеd sеrvicе, thе partnеrship with iScripts PrintLogic rеmains a cornеrstonе of thеir continuеd succеss in thе bеvеragе industry.

Try out our Free Demo here.

Check out the iScripts PrintLogic Demo.

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Business Model Study

Amaze acquires Spring (Rebranded TeeSpring)- Story Till Now

by Noyal Sharook April 26, 2023

written by Noyal Sharook

TeeSpring story has all the flavors of hope, persistent trials, rejections, retirals, and the much-longed-for success (and then some). The company started as an on-demand merchandise supply platform in 2012, with a crowdfunding event forming the premise. When a famous bar near the college of the company’s founders, Walker Williams and Evan Stites-Clayton, was closing, they crowdfunded T-shirts as merchandise.

With the success of this small-scale event, the idea to expand it on a larger scale and with more conscious efforts seemed doable to the duo. With other people liking their concept, the founders decided to participate in the Y Combinator startup accelerator program, which contributed significantly to their rapid growth in the future.

The Initial Tough Times

Teespring stood out with the brainwork and efforts of many people who pitched in design ideas, and while there was a sufficient amount of creative thinking, the operations part soon became a challenge. Lack of production facilities, complex logistics, and a hefty price tag on merchandise led to people shying away from the brand. Most of their printing vendors were not prepared for the bulk orders or had no know-how of quality and control methods in the production process. So, within three years of inception, the company was in trouble.

Main problems faced by TeeSpring were:

Poor leadership led to a sizeable managerial restructuring
Too much dependence on Facebook ads hit back the company profits as the promise of delivery was yet to be fulfilled.
Downfall in valuation, from a whopping $650 million to a meager $11 million.
Having a limited number of sellers caused more delivery failures, high production costs, and customer dissatisfaction.

Making a Comeback

By their third year in business, TeeSpring had already caused a substantial burn in their finances. They decided to restructure and focus their marketing efforts on more relevant promotional platforms. This meant shifting from Facebook to Youtube, Instagram, and even TikTok later on.

The changes started in 2017, starting with Boosted Network suites, YouTube influencer marketing, and the correction of controversial design ideas prevalent in the platform. The company began to sell not just T-shirts but hundreds of other merch. With the changes, creators started to use the platform to showcase their designs, tell their stories, and, most of all, market their merchandise. There was no need for large-scale external marketing, and Teespring only needed to concentrate on providing efficient dropshipping. As traffic increased, the company also started earning through ads space that it sold to its users to promote customer products. Its business model is called growth hacking in technical terms.

TeeSpring to Spring (Spri.ng) Rebrand

In 2021, TeeSpring took the dramatic step of rebranding their entire business to be more of a creator merchandise marketplace, even changing their name from TeeSpring to Spring (www.spri.ng) . Many of their original features remained, but the company shifted their user focus to creators or influencers in social media platforms such as Youtube, Twitch, Instagram, and TikTok. The rebrand also included additional features and merchandise, catering to a more creatively dynamic, popular, and premium space.

According to Spring CEO, Chris Lamontagne, the first solid step to moving to this approach was in 2018 when the then TeeSpring did an industry-first eCommerce collaboration with Youtube, where creators can add TeeSpring merchandise under their videos. The new changes worked, with the platform seeing a 135% increase in activity and over 450,000 verified creators by 2020. With such overwhelming support, the brand had no qualms about shifting their business model from content focused (TeeSpring) to creator focused segment (Spring).

Some of the new features of the Spring include:

Creators can now create branded eCommerce stores within Spring with their own custom domain.
While TeeSpring was more about physical products, Spring also allows selling downloadable products such as eBooks and even NFTs.
As the quality of creators increases, the support provided also improves, with Spring now providing Dedicated Strategic Partner Managers, 24.7 chat support and personal design services.

Issues After TeeSpring to Spring Rebrand

Not everything went smoothly after the TeeSpring to Spring Rebrand though. In a 2022 article by Business Insider, it was said that many creators on the platform, including high-profile influencers like FaZe Clan and Moriah Elizabeth faced issues with delayed payments and poor-quality merchandise. The slow customer support was also criticized, even though this was one of the main improvements cited during the rebrand. Some of their new initiatives, such as NFT Play, also failed to get the desired traction.

As per the article, Spring’s focus on the creator economy overshadowed other essential aspects of the business. Some former employees blamed Spring’s problems on rapid growth and an over-reliance on automation.

Despite all this, CEO Chris Lamontagne in August 2022 addressed the delayed payouts, blaming a “technical issue” and promising to prevent it from happening again in the future. Though the much-hyped IPO didn’t happen, Spring continued to pursue partnerships with high-profile creators and expand its offerings beyond traditional merchandise. In November 2022, Spring moved on to the next phase of their story.

Amaze acquires Spring

In the latter half of 2022, Amaze Software Inc. stated in a press release that they have officially acquired Spring, for an undisclosed sum. The acquisition is stated to be aimed at accelerating Amaze’s ability to enable creator success by strengthening their leadership team and promoting the company to create “authentic, shoppable experiences” for its customers.

Amaze had already garnered popularity with creators for making beautiful landing pages and links-in-bio pages for social media.

Following the acquisition, executives from both companies will fill top roles at Amaze. The acquisition was spearheaded by Aaron Day, CEO of Amaze, and will continue to fulfill the role in the larger entity. Spring CEO Chris Lamontagne will serve as President of Amaze, while Annelies Jansen, former President and COO of Spring, will become Amaze’s Chief Business Officer. Laura Haines, Chief Product Officer, and Amelia Shepard, Chief Marketing Officer, will continue their leadership roles at Amaze.

So what has changed after the acquisition? As of now, everything has stayed the same, and both websites remain separate entities. You can follow our newsletter or bookmark our blog if you would like to get subsequent updates to this story.

If you are here looking to start a new prinitng business, and want it to be similar to TeeSpring or Spring, give our TeeSpring Clone software a try:

Check out the iScripts PrintLogic Demo.

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Business Model Study

How does Teespring work? Creating A Similar Site

by Mariya Parackal March 27, 2023

written by Mariya Parackal

Teespring is an eCommerce site for custom-made products. The platform permits users to make their own designs and allows them to print and sell them without any trouble.

The users are able to market their custom made products and the Teespring team will take care of the production and shipments. In this way, consumers get a diverse range of personalized products, and their business model is different from other eCommerce sites.

The Teespring Story

The founders, Williams and Evan Stites-Clayton got the idea of Teespring from a small campaign they have started to save a local bar from its shutdown. After the Facebook campaign, they faced a lot of problems by printing “save the bar” printed t-shirts for their campaign due to the lack of substantial capital and risk to sell them all.

At that stage, they came to the conclusion of building a new website to get people to buy t-shirts so they could be sure about sales and risk-free printing. Within a day, the t-shirt went viral and the team got huge responses and pre-orders.

Later, they developed their venture – Teespring, in which they got response beyond their expectations. From August 2011, they started working full-time on Teespring.

Teespring Business Model

The business model of Teespring works in a unique way compared to other t-shirt printing organizations. It works by having a set of goals and once the goal is achieved the t-shirts are printed and shipped to buyers. Mainly they use crowdsourcing for selling t-shirts. If the goal is not achieved, no t-shirts will be printed and no one will lose money, neither user or Teespring.

When the user doesn’t meet their sales goal, the money they have paid for marketing their products will not be refunded. The company earns a flat margin on every single product that is sold by Teespring. The user, Customer, and Company win, once the t-shirts are printed.

How does Teespring Make Money?

The business model of Teespring is the best example of growth hacking. Apart from the other business models, the factor that makes Teespring different is, the site sells the products designed and marketed by the users.

The company earns from the ad campaigns that are paid by users for the promotion of their t-shirts. Thus, the company gets traffic and grows eventually since the users are paying for ads.

The Vision Behind Teespring

The founders of Teespring had a reason behind starting with just t-shirts because they thought to be always good at one thing than to many, thus they proved their expertise in apparel. After proving their expertise, the company launched certain products for users to sell. The platform provides a chance to both professionals and amateurs equally. The company is growing to date with the latest launch of TeespringGo and new features.

How does Teespring work for Sellers and designers?

Teespring is a free to use platform. One who creates an account on the website also can earn from the facilities provided by the Teespring. You can design your product using the given designing tools or can upload designs to Teesprings launcher.

After designing, the user will set a rate for their product. If someone has pre-ordered 5 T-shirts, then Teespring manages the manufacturing process and distribution and even handle the customer service. There is no more effort needed from the seller. Additionally, they show how much the user would gain when they strike their sales goal.

Users can also create paid campaigns and all campaigns will last for 7 days. Other than t-shirts, Teespring also sells products like mugs, apparel, kids and babies products, phone cases, hoodies, etc.

How does Teespring Make Money for Users?

The customers can utilize Teespring tools like promo codes, purchaser messaging. Free translations upon demand are given to customers who have sold 100 or even more products previously. Teespring is the most effective solution to earn without paying money for the setup, printers or designers.

If the actual price of the product is $5 and the user wants to sell it for $20, then the user will get the full amount of profit i.e. $15 per piece get sold. Hence the user keeps the profit earned by sales.

Tips About Teespring

Users can use ads as a way to promote their designs using Facebook as the medium for Teespring products to a targeted audience.
Track the ROI of any campaign that a user starts. It will help to know about the profit and loss and also check whether the design is profitable or not.

If you really don’t want to get into the complex process of printing custom t-shirts and bearing the risk of selling all t-shirts. Teespring will do this for users within a few clicks.

How does Teespring Work for Customers?

For the ease of customers, Teespring has a simple and attractive interface.

Use the search bar on the home page if you are looking for a specific campaign.
Customer support provides live chat assistance and support mail.
Buyers can make edits in their orders before production.
Customers can check the order status using the link given at the bottom of the homepage.

How to build an Online T-shirt website like Teespring using iScripts PrintLogic ?

Creating an online t-shirt website like Teespring using iScripts PrintLogic is a great way to start your own business or expand your existing printing shop. This software provides you with a turnkey solution for running an online print and design business, allowing you to offer custom design and printing options to your customers while streamlining the printing process.

To get started with iScripts PrintLogic, you first need to purchase the software and set up your website. This process is very straightforward and can be accomplished with just a few clicks. You can add your logo, site content, products, clipart, and optional templates directly into the system. If you have your own products, you may add them, as well as contact vendors you think will fit well with your printing business.

As the site administrator, you will have control over all design, print, and website operations. You can access the administrator panel to add and manage products and site settings to fit your business model. iScripts PrintLogic includes similar features and functionality available on Teespring, which offers an online service allowing users to create and order their own professional screen-printed t-shirt, cap, or other printable items.

Users have the option to select and adjust text, images, clipart, sizes, colors, fonts, rotation, and other special effects applied within the printable area of each product. Rather than create a design from scratch, users can also select from any premade templates you decide to offer. After visualizing product designs, users can share them across social networks or place orders using multiple payment gateways and shipping options integrated within the software.

Check out the iScripts PrintLogic Demo.

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Clone Scripts

Vistaprint Clone script

by Aji Abraham March 12, 2023

written by Aji Abraham

Vistaprint.com is an online printing merchant. They allow people to design their own designs for business cards, postcards, brochures, T-shirts, hats, and other logo wear. You have the provision to purchase as many copies of the products once you fix on an existing or custom prepared design. They feature an online lettering software, where users can add the text and designs.

iScripts PrintLogic is the best alternative for Vistaprint to buy if you own a printing press or is planning to begin your own online t-shit business. It is a Vistaprint Clone Script that allows you to create an eCommerce store for T-shirts, banners, brochures, and signs. If you are a printer and spend a lot of time on the artwork and approvals, you can reduce the overall time and risk significantly by allowing the customers to do create and approve their designs online. There is a printing shop workflow software in the back end allowing your different departments to work efficiently.

About Vistaprint

Vistaprint provides online on-demand and self-service printing for small businesses and consumers. Like every other success stories, even Vistaprint has its own trademark in setting a new vision into the picture. Apart from the attractiveness of the new idea it also implemented different marketing and promotional materials, including business cards, announcements, letterheads, brochures, customized calendars, magnets, and signages.

Vistaprint allows website visitors to select printable products such as t-shirts, caps, bags, mousepads, or mugs, and then select graphics, sizes and more to create the perfect printed item.

How does Vistaprint make money?

Manufacturing Efficiency: Vistaprint creates bulk orders and use machines to process materials. It acts as a large-volume distributor for small orders.
Technical Efficiency: Everything is A/B tested for efficient manufacturing. The customers can easily purchase the products they are looking for.
Partnerships: Vistaprint has partnerships with vendors to produce the products for extending reach and level of quality and service expected by users
Freemium: Vistaprint provides free trials with upgrading options and shipping. This will help customers to receive at an affordable price.

Vistaprint Clone Script

Looking to create a site like Vistaprint? Vistaprint eventually developed into a successful design and printing website, starting from a small catalogue. Vistaprint has gained a lot of attention and has stayed successfully in the industry with its easy-to-use design tools being one of its key factors.

You can easily use this business model to create your own design and print site. By using our Vistaprint clone script, you can cut down on the initial cost and leave more wiggle room for marketing and other startup expenses. This could save you much headache along with thousands of dollars.

By using a premier Vistaprint clone script like iScripts PrintLogic, you can create a site similar to Vistaprint which will help you to start your own site from scratch, take your land-based print shop to an online business, or integrate it with your existing printing website.

Customization has been made much easy as the professional tools are automatically built into the software system so that users can easily customize any type of printable products like t-shirts, caps, mugs, bags, plaques, etc. offered by your online business.

What are the features that a quality design and print site clone must include?

Users have the option to select and adjust text, images, clipart, sizes, colors, fonts, rotation, and edit other special effects by using the intuitive interface and drag-and-drop features. Users can even share them across social networks.

Purchasing is made easy for you as well as your customers, as the software already includes multiple payment gateways and shipping options that are integrated within the software. You can disable the shopping cart functionality settings if you would prefer users to call you to complete the orders.

The software automatically produces the High-resolution tiff, eps, png and jpg files at 300 dpi, which makes printing easy. Along with these main features, the script includes a database in which you can add products with the product options (colours, size, etc), images, prices, descriptions and more. The built-in feedback and rating capabilities allow users to feel comfortable using your site.

How to find and get started with a premier Vistaprint clone script?

Install iScripts PrintLogic on your own server. If you need any custom work now or in the future, the script can be completely modified to fit your needs. You can either use your own PHP programmer or just request a quote from the iScripts programmers to complete the coding for your website.

iScripts PrintLogic

iScripts PrintLogic will help you to create a website for your customers quickly with custom design and purchase printable products online. With iScripts PrintLogic, you can create a site like Vistaprint and CustomInk from scratch, take your print shop business online, or integrate it with your existing printing website.

Key Features

The software comes fully equipped with everything you need to launch and maintain your own online printing business. All you need is a domain, hosting plan, and your own products/vendors with physical printing capabilities.

Promo Codes
EPS file format
Stripe adaptive payment
Measuring scale for products
Spam-free emails

iScripts PrintLogic is a design and print software with a wide array of functionalities. It’s highly user-friendly and graphics-intensive. You can use it to print on t-shirts, mugs, bags, etc. Try iScripts PrintLogic demo.

Check out the iScripts PrintLogic Demo.

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Web services

Web-To-Print (W2P) – Expand your printing business today!

by Sheri Levitt March 2, 2023

written by Sheri Levitt

One of the biggest shift that happened in the past few decades is the dramatic fall of Print media. Printed media, from a common man’s perspective, is slowly finding its way into the pages of history. We can see that everywhere, from the dwindling sales of newspapers and magazines, to adoption of tablets and laptops in most institutions over paper. The digital revolution that the world is going through has really affected the business and hindered the development in related technology.

However, in contradiction to how digital revolution seems to threaten the printing industry, not all printing related businesses have gone in to oblivion. In fact, many printed products such as T-Shirts, stickers, illustrated publications and packaging prints are still going strong- sometimes even better than before! Why is this happening?

The survival and even thriving of some printing related businesses has to do with how they have wielded the power of new technologies. Two primary factors have contributed to this:

So what are the factors?

Digital Printing

The arrival of digital printing supported a wider segment of public including small & start-up businesses that have small volume printing requirements but of competent quality and features which its predecessors (offset printers, screen printing) were unable to yield. It also brought with it a wide variety of customizations and personalization options, in a large variety of products.

Demand and Supply

The internet opened the printing businesses to large global audience that they previously had no access to. Everyone wanted a piece of the pie, and more and more offline printing businesses began to go online. Along with exponentially increasing varieties of web services, the general public became much more involved in the scene. Access to almost anything, instantly, made us quite picky. Now we want and expect everything, as long as it is convenient. Personalized products are also a common trend.

and of course… Demand…

Industries like fashion, which seek ideal and aesthetic solutions for their demand and business strategies which shifted to a customer-centric service made a thriving need for a much more integrated set of printing services. The demand for printing services is widely expanding rapidly without any compromise in quality.

Future of Printing market (by 2025)?

Business models are taking new shapes which initially aimed at “creating” rather than “capturing” the demand. As result, the printing market is foreseeing a 23% increase in production volume by 2025 as compared to 2020 i.e., from $352.1 billion to $433.4 billion.

Expand your printing business with Web-To-Print (W2P)

Web to print is the game-changer features that is driving high demand for online printing world-wide. Here the customers are given the exciting option to custom print products on a whim. Printing business profits can be enhanced by the introduction of the web-to-print platform and as the market is clearly expanding, new investors are adding spirit to the already active competition.

It can be seen as a business providing an integrated printing solution which links the line of print houses, designers, web developers, corporate clients, and the ultimate customers with an on-demand printing service, an easy to use and dynamic designing tools and a well organized & standardized purchasing procedure.

It has probably become the first choice of printing for businesses who deal online in the global market with innovative printing solutions. With larger internet penetration, even smaller, localized vendors have now started to offer Web-To- Print services. Web tools which don’t necessitate any client-side software and driver installation is an added advantage. Access from smart-phones, tablets etc. is nowadays an essential part to grow out as a more popular e-commerce platform.

Also, last-minute changes for a printing job is not a herculean task anymore, making the internet capabilities more interesting. Web-to-print can bypass the use of traditional design tools by the end-user as the templates are utilized in this process that can be edited and approved by a client and by the print house without a graphic designer’s assistance. Know the advantages of T-Shirt design and printing websites and build yours.

Key element of W2P – The online store

In order for you to expand your printing business online, An online storefront is needed. With the production unit being set up and a good marketing strategy in mind, this becomes your key priority.

The online store is a crucial element in your business and in every way, it should be designed, as well as, maintained appropriately. It should have option for people to add their custom designs and optimize them depending on the type of product. You should be able to provide option for payment as well as fast logistics.

They should:

Print customization
Print upload
Multiple products
Popular payment methods
Have an optimal look and feel
Documents people can rebroadcast or share
Call to action service
Delivery integration
Tracking services

Turnkey Web-To-Print Solution – iScripts PrintLogic

One doesn’t necessarily have to start from zero to build that ultimate printing storefront as there are solutions few clicks away. Widen your customer circle, strengthen up your marketing and concentrate on your business while a powerful customer-interface is being set up with the iScripts PrintLogic online design and printing software.

iScripts is one great online service which covers almost any type of business models in the e-commerce market. With iScripts PrintLogic, a dynamic, online storefront can be easily set up without any difficulties or compromising quality.

It supports customizations and changes according to your needs and trouble-free installation, along with an AJAX Based Design Studio. The responsive and easy to use designer tool and multiple print output formats (PNG, PDF, TIFF, SVG, JPG) at 3000 dpi, make it a breeze to work with. The more you read about it, the more you will realize that it is the one-stop shop for your online business solutions. It supports different business models and offers more than just printing business. Read the full features of this powerful open-source online printing software.

Have questions about iScripts PrintLogic and how it can work with your existing business or online business idea? We’d be happy to explain how our software works including any additional business need you may have. We also offer custom work at a reasonable rate.

Try the LIVE DEMO! For questions related to how you can take advantage of the platform, contact us at (312) 423-6728 or send an email to sales@iscripts.com

Check out the iScripts PrintLogic Demo.

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Customer

Build your ‘CustomInk Alternative’ Printshop today

by Mariya Parackal March 2, 2023

written by Mariya Parackal

T-shirt printing is highly popular these days, and many people have done a good business out of it due to the huge demand in the market.

When we look around the local businesses, we can see screen printing is used to work with local schools, businesses, sports teams, and volunteer organizations to create customized t-shirts and other apparel.

If you are running an offline printshop, it will be hard to get a better revenue compared to the online printing businesses. No one is aware of your shop if your business is not online. So, it’s necessary to move the local printshops to online like CustomInk.

If you are planning to move your local business to an online business, then we have an online printing application for you. Using our online printing software you can easily start your business online.

Customers and organizations can sometimes be intimidated by the t-shirt making process. By making the process seem easy and visually interactive, users are engaged instead of putting off.

When competing, smaller businesses shouldn’t see it as “taking on CustomInk”. Operating a business that is too focused on a larger competitor will just encourage replication and recipe for disaster.

Smart challenges to address consist of differentiating your business. You should strive to offer low prices, an effective design editor, and great customer service, but small businesses can come out even further ahead when focusing on their own unique strengths. This usually includes quality, flexibility, and developing personal relationships. This can help small businesses carve out a niche even in the most competitive markets.

CustomInk started up in 1999 offering custom shirts and has grown due to its innovative business model and powerful t-shirt design editor. As a result, CustomInk crossed $400 million in annual revenue last year in 2019.

Chances are larger companies could have you beat on price. Other factors you can compete on our specialized value and service. Possessing the flexibility and adaptability needed to meet the needs of your customers will help you rise up as a lovable business.

6 Steps to Start an Online Printing Business like CustomInk

DON’T GO TOO BIG TOO SOON

Whether or not you currently have a small local print shop, you serve as a middleman, or you already operate solely online, make sure you do not build anything large scale in the beginning. Building a website from scratch – especially one consisting of multiple features and advanced editors – can quickly cost your business.

After you launch this business, you should also expect to make changes according to your customers’ wants and needs. By not putting in all your resources in the beginning, you can easily make changes down the road. Consider using a premade script, especially in the beginning (but make sure it is open source so you can alter it later without issues).

An example of a complete solution (one that includes e-commerce and design editing capabilities) is iScripts PrintLogic. This online design and printing software can give you all the features you need at a significantly reduced price and timeframe compared to building from the bottom up.

DEVELOP YOUR NICHE

If you haven’t already, you should define your target and only sell to them. Don’t try to be too many places at one time or plan to sell to the masses. Dedicate your attention to a specific niche. Once you conquer there, you can move on to higher levels and develop more products and services. Aim high, but make sure the target is right.

BREAK DOWN YOUR EFFORTS

How many things are there on your “to-do” list? “Which ‘to-do’ list?” you ask. You could try a multitude of different marketing techniques, but which ones are most important? Which ones can you already do well? Instead of learning a variety of new skills and spreading yourself (and resources) thin, focus on your strengths and simply work up. Always focus on what makes you the least amount of effort first. If you lack the ability to move further beyond this point, you could also consider outsourcing some of your efforts to get the biggest bang for your small business buck.

OFFER BETTER CUSTOMER SERVICE

Be more personable than the big guys. Typically larger companies do not have as much time for one-on-one customer interaction. Hear your customers and respond in a friendly and helpful manner. Go above and beyond (but within your own means). Sometimes this is your best marketing investment as a small business.

DON’T OBSESS OVER OTHERS

While you may be peeved that larger competitors have more leverage to gain contracts and reach larger organizations, don’t let their actions guide your own strategy. By reacting instead of innovating, you will always be a few steps behind.

OWN YOUR ONLINE PRESENCE

It is almost a guarantee that your customers will be checking up on your social networks and reviews before doing business with you. Trust is a segment all its own – from online reviews and comments to forums and social media, all eyes are on your business. This is also an opportunity for your company to shine.

How Does a Local Printshop Compete with New Players?

Choose Printing Methods

There are various types of T-shirt printing methods that you can use if you are just starting out. However, make sure that you are aware of each’s pros and cons so that you can finalize the techniques that will suit you the best. Listed below are some of them that you can consider using:

Screen Printing
Direct To Garment Printing
Dye Sublimation Printing
Heat Press Printing
Vinyl Cut Printing

Another thing that you need to take care of is the customization that you are going to provide as that would help in attracting the customers. You can also check at the Vistaprint business model and how does it sell its digital printing products.

Furthermore, here are some of the ways in which you can ensure that you are still in the game:

Add a personal touch to the process & invest in customer service

Customers are the people whom you are going to impress in order to boost your sales. It is necessary that you do a little bit extra when it comes to customer service in order to keep them satisfied with your services. There are a lot of ways in which you can improve the marketing of your store. Here are a few things that you can do:

Update the shop displays
Provide personalized cards and pamphlets to your customers
Utilize the online platforms and start showing personalized ads to your customers
Host events and provide offers & gifts
Improve your packaging

Connect with schools through unique payment methods

One of the best ways to reach out to more people is through schools. Collaborate with schools to provide them with customized school T-shirts and develop a user-friendly payment method. With this, you will be able to sell your products on a big scale.

Provide several product options and streamline the inventory process

Timely delivery is extremely important in order to build trust among your customers. Ensure the following things when you are venturing into the business:

Train and prepare your team in a way that they can handle the orders independently
Make arrangements with the drop-shippers so that you can sell the products
Get associated with a logistics company for storing items

Develop DIY designer tools

Develop a design tool where the clients can experiment with templates, colors, and new designs. This would help in engaging your customers more. Create a web-based application where the user can customize the products according to their choice.

Help out your customers with design touch-ups

In order to increase user engagement, you can always help out your customers with coming up with out-of-the-box designs of their choice. In this way, they would connect with your brand more.

A professional but reasonably priced CustomInk clone script can provide you with nearly the same features and benefits, while also giving you the ability to scale in the future and not to mention, saving you thousands in the early development stages. And thus you can start an online t-shirt printing business effortlessly.

How to Use Solution Like PrintLogic?

If you are planning to create a similar platform like CustomInk or Vistaprint, Buy our Online Printing Software PrintLogic.

iScripts PrintLogic is an affordable software while also being very easy to set up and use on a daily basis.

Take your printshop business online, or integrate it with your existing printing website and give your customers a way to design their own printable products online.

Hope you are now aware of the small ways in which you can compete with the brands like CustomInk and ensure a smooth business flow.

Have questions about iScripts PrintLogic? If you are confused about How does it work with your existing business or online business idea, Call us at (312) 423-6728 with any questions you may have or send an email to sales@iscripts.com.

Check out the iScripts PrintLogic Demo.

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