Other than deciding on what your brand does, selecting a good name is one of the most crucial steps that you will need to take at the start of creating a successful brand.
When selecting a brand name, you need to think about many things, such as whether a domain name will be available, with social media usernames be available, and whether the name will sound suitable.
Of course, you want your brand name to be relevant, but you also want it to start out to your target market.
So, now let’s go through creating the perfect brand name.
Decide on a style
Before brainstorming brand name ideas, you need to think about which style you want to go for.
There are seven main types of brand names that most businesses go for.
Brandable names –
Example: Google
Multiple Words –
Example: Facebook
Compound Word –
Example: Instagram
Real Words –
Example: Apple
Rhyming Words –
Example: StubHub
Misspellings –
Example: Lyft
Person Names –
Example: Louis Vuitton
- Try brand name generators.
- Do some brainstorming
- Check username and domain name availability
- Make sure it sounds good
- Write it down
Get some feedback
So, do you have a brand name idea that you like?
All you need to do now is tell other people and see what they think about it.
The best way to do this is to create a simple survey and give it to people whose opinions matter to you.