Have you started your career as a certified personal trainer? You may have undergone training to establish yourself in the chosen field. With your skills and knowledge, you may quickly get a few local clients.
But, how do you increase your revenues as a professional trainer? The best option for you is to create a digital platform where you can interact with clients.
Moreover, potential clients outside your locality will learn about your skills. Without a website, you cannot compete with other personal trainers.
Thus, the first step to make your career bright is to build the best website. However, what is the way of creating a reliable website for your business needs?
Read More: MindBody Business Model
Why do Personal Trainers need a good website?
Your custom website gives you space to display your personal training skills. Moreover, as your potential customers and other trainers can reach your site, you will find networking opportunities. You can display the services that you provide to your clients.
Make sure that your personal training website looks professional, intuitive, and persuasive. The design has to work like a magnet to attract leads.
1. Choose a domain name
You cannot overlook this step to create your personal training website. Be creative to choose your website’s domain name. There must be no special characters in the domain name.
Research thoroughly to find the available domain names. It is better to add your business name to the domain. The best option for you is to choose .com as the domain name. When you like to provide virtual training, you can choose the global domain for your website.
2. Look for a reliable hosting agency for the personal training website
By purchasing the hosting service, you can make your site available to internet users. Your web files will get storage space. It is best to choose the web hosting company that provides-
- A built-in CMS
- Fast load speed
- High uptime
Your website should look best on the mobile platform. Moreover, the best web hosting packages include a free domain for a limited period. You must also check the bandwidth that measures the level of traffic manageable by your website. Reliable web hosts ensure unlimited bandwidth.
3. Decide on your personal training website’s design
Based on your target clients, you need to choose the website theme. You must also find the right fonts, colors, images, and navigation.
It is better to rely on a Content Management System to easily deal with your web content. Moreover, you have to choose a custom theme for your site. Professional theme designers can make your site look perfect.
4. Design a unique logo
As you like to promote your personal training skills, you have to distinguish yourself from others. The best way of doing it is to add a logo to your site. A small easily understandable logo reflects your uniqueness. The logo must be relevant to your personal training service. Place the logo on the right side of your platform. The design should not be overly complicated, and it needs to deliver professionalism.
5. Add visual content
Your website must have professional-looking photos. Although you may use stock photos, you have to limit their number. The use of several stock images can raise questions about authenticity.
You can hire a professional and certified photographer to snap photos of how you train your trainees. Similarly, your videos should have useful and genuine content for website visitors. Your videos may show testimonials of your real clients. These visual elements will make your personal training website highly attractive to visitors.
One of the smartest tricks for you is to create a video to offer free training to clients. It will enable you to draw more clients to your platform.
6. Publish your website content
Hire a highly skilled copywriter to write blogs and sales content for your site. Regular blogs will enable you to attract leads to the personal trainer platform. However, make sure that you have posted client-centered content on your website.
The promotional web content should be highly persuasive, and you have to write it with proper headlines and CTA. Let readers click on the CTA button and buy your personal training services.
7. Pages that you must add to your site
Home Page, Service Page, About Us page, and Contact Page- Add these pages to your site. In the Contact Page, you have to add your email address, phone number, and links to social media profiles. When you have a training center, you need to mention its physical address.
Now, start creating your website, and establish yourself as a personal trainer. Your website will help you to reach your services to several clients. You may provide virtual training to your clients. It is the best way to grow your business.
Create a personal trainer website with iScripts EasyCreate
iScripts EasyCreate is a comprehensive software that offers a variety of features to effectively manage and operate an online business. It includes a built-in image editor, user management API, easy-to-use HTML WYSIWYG editing, and site promotional tools that allow you to customize your website to align with your business’s image. After installing the script on your server, you can easily brand your site to match your business’s aesthetic.
If you need the script customized to fit your site needs, you may use your own designer or programmer or contact iScripts to receive a reasonable quote.
Check out iScripts EasyCreate demo
