{"id":17606,"date":"2023-03-02T10:45:02","date_gmt":"2023-03-02T16:45:02","guid":{"rendered":"https:\/\/www.iscripts.com\/blog\/?p=17606"},"modified":"2023-03-02T10:45:02","modified_gmt":"2023-03-02T16:45:02","slug":"what-is-growth-hacking","status":"publish","type":"post","link":"https:\/\/www.iscripts.com\/blog\/what-is-growth-hacking\/","title":{"rendered":"What is Growth Hacking?"},"content":{"rendered":"\n<h2 id=\"what-is-growth-hacking\">What is growth hacking?<\/h2>\n\n\n\n<p>Growth hacking itself is a term that only started being used in 2010.<\/p>\n\n\n\n<p>The term was coined by Sean Ellis (the CEO of GrowthHackers) and has been popularised by startups and entrepreneurs over the past twenty years.<\/p>\n\n\n\n<p>Growth hacking has been steadily growing in popularity, and has recently become a job title among<a href=\"https:\/\/www.iscripts.com\/blog\/category\/startups\/\"> tech startups<\/a>!<\/p>\n\n\n\n<figure class=\"wp-block-image kg-card kg-image-card kg-card-hascaption\"><img src=\"https:\/\/www.startuphandbook.co\/content\/images\/2021\/06\/Growth-hacking-google-trends.png\" alt=\"\"\/><figcaption>&#8220;Growth hacking&#8221; Google trends interest over time<\/figcaption><\/figure>\n\n\n\n<p>Growth hacking refers to strategies that focus on growth, usually experimental, or on a minimal budget.<\/p>\n\n\n\n<p>It&#8217;s a blend of creative marketing, experimenting, and automation.<\/p>\n\n\n\n<h2 id=\"growth-hacking-skills\">Growth hacking skills<\/h2>\n\n\n\n<p>There are tons of different skills that are put under the umbrella term of growth hacking, but here are 8 of the most important growth hacking skills.<\/p>\n\n\n\n<ol><li>SEO<\/li><li>Copywriting<\/li><li>A\/B Testing<\/li><li>Marketing Automation<\/li><li>Customer Retention<\/li><li>Conversion Rate Optimization<\/li><li>Data Analysis<\/li><li>Social Media Marketing<\/li><\/ol>\n\n\n\n<p><strong>A good growth hacker also needs:<\/strong><\/p>\n\n\n\n<ul><li>Digital Intelligence<\/li><li>Data-driven Decision Making<\/li><li>Creative \/ Experimental Marketing<\/li><\/ul>\n\n\n\n<p>A lot goes into growth hacking, but to keep it simple, it&#8217;s the ability to quickly grow a startup on a budget using experimental marketing strategies.<\/p>\n\n\n\n<h2 id=\"growth-hacking-tools\">Growth hacking tools<\/h2>\n\n\n\n<p>There are many different <a href=\"https:\/\/www.startuphandbook.co\/ultimate-list-of-tools-for-startups-and-entrepreneurs\/\">tools<\/a> that you may see growth hackers use, from SEO tools to social media management tools, a good growth hacker needs a good toolset.<\/p>\n\n\n\n<figure class=\"wp-block-image kg-card kg-bookmark-card\"><img src=\"https:\/\/cdn.zapier.com\/ssr\/2093ff1350ca8ccf8ec99584b4a84c80db4ded0e\/_next\/static\/images\/favicon.ico\" alt=\"\"\/><figcaption><a href=\"https:\/\/zapier.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Zapier<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image kg-card kg-bookmark-card\"><img src=\"https:\/\/airtable.com\/images\/favicon\/baymax\/apple-touch-icon.png\" alt=\"\"\/><figcaption><a href=\"https:\/\/airtable.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Airtable.com<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image kg-card kg-bookmark-card\"><img src=\"https:\/\/www.hubspot.com\/hubfs\/HubSpot_Logos\/HubSpot-Inversed-Favicon.png\" alt=\"\"\/><figcaption><a href=\"https:\/\/www.hubspot.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hubspot.com<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image kg-card kg-bookmark-card\"><img src=\"https:\/\/static.buffer.com\/marketing\/static\/icons\/apple-touch-icon.png\" alt=\"\"\/><figcaption><a href=\"https:\/\/buffer.com\/\">Buffer.com<\/a><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image kg-card kg-bookmark-card\"><img src=\"https:\/\/static.ahrefs.com\/apple-touch-icon.png?v=2\" alt=\"\"\/><figcaption><a href=\"https:\/\/ahrefs.com\/\">ahrefs.com<\/a><\/figcaption><\/figure>\n\n\n\n<p>As well as these, there are also many more tools that growth hackers use.<\/p>\n\n\n\n<p>Have you ever used any of these tools?<\/p>\n\n\n\n<h2 id=\"growth-hacking-resources\">Growth hacking resources<\/h2>\n\n\n\n<p>To become a &#8220;growth hacker&#8221;, there are many educational resources available online, here are some that I recommend.<\/p>\n\n\n\n<p><a href=\"https:\/\/growthhackers.com\/\">https:\/\/growthhackers.com\/<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.amazon.co.uk\/Hacking-Growth-Fastest-Growing-Companies-Breakout\/dp\/0753545373\">https:\/\/amzn.to\/3gTeOxL<\/a><\/p>\n\n\n\n<p>https:\/\/www.growthhacker.tv\/<\/p>\n\n\n\n<p><a href=\"https:\/\/www.amazon.co.uk\/gp\/product\/1781254362\">https:\/\/amzn.to\/3vLsxMO<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/foundr.com\/ghp-public-sp?\">https:\/\/foundr.com\/ghp-public-sp<\/a><\/p>\n\n\n\n<p>Now you should understand what the term &#8220;growth hacking&#8221; means, and how you can become a growth hacker!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is growth hacking? Growth hacking itself is a term that only started being used in 2010. The term was coined by Sean Ellis (the CEO of GrowthHackers) and has&hellip;<\/p>\n","protected":false},"author":21,"featured_media":1170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[333],"tags":[355,100,350],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/posts\/17606"}],"collection":[{"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/comments?post=17606"}],"version-history":[{"count":3,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/posts\/17606\/revisions"}],"predecessor-version":[{"id":18862,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/posts\/17606\/revisions\/18862"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/media\/1170"}],"wp:attachment":[{"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/media?parent=17606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/categories?post=17606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iscripts.com\/blog\/wp-json\/wp\/v2\/tags?post=17606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}