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A Critical Roadmap to Entrepreneurial Success

by Ashley Zimmerman

Why are some entrepreneurs more successful than others?

Is it money, profit, status, connections, education, intelligence, personality or experience?

You already know that starting a small business isn’t just about a product and a few blog posts. For some, it is a passionate journey; for others, it is a calculated investment. What matters most when starting out and how can you properly plan to be successful?

We speak to many entrepreneurs on a day-to-day basis. Examine the following responses. Do any of them stand out to you?

  • Money, Money, Money – High on the list for all entrepreneurs: profit. Although many have taken other routes, all other factors do come easier once financial success is achieved. Entrepreneurs (even those starting non-profits) want to turn a profit to some extent. However, many do not consider this to be the end or be-all in determining success. Your idea can be validated by income, but you should also think beyond the bank account. Whether you are looking to start your business for side income or an absurd amount of wealth, what would you do afterwards? If you use this profit to further your next big idea, you can ultimately reap much more.
  • Reaching Out to the World – Solving a Probelm & Sharing Ideals – When did you think of your business idea? Most likely, it was after noticing a problem or need within your own everyday life. Personal experience plays a key role in launching your business. Making a big or small positive difference can be a huge motivator. Whether it is an environmental impact, niche market need or a small positive effect on a more personal level, enabling ideals to grow and creating solutions for others could be the secret sauce to your business.
  • Job Creation & Spreading Opportunity – As an employer, your business does not just touch those who take home a paycheck. You are also touching the lives of their families and future. Beyond this, you should feel proud that you have a very important economic role by contributing to the economy. Maybe your business idea involves a job board or listings. In this case your calling is twofold. You are creating jobs for not just employees, but also users.
  • Rewarding Experiences & Your Journey – Freedom is important to you. As many entrepreneurs tend to get bored easily, new opportunities and experiences are the key to the happiness for many entrepreneurs. For many, recognition is not as important as a rewarding first-hand experience. Once you accomplish goals, do you bask in it? You probably go off looking for the next challenge! While you may be yearning for accomplishments and “making it”, remember to enjoy the journey. That’s what it’s all about.

As you can see, the definition of “success” can vary – sometimes in extremes. So which is correct?

“Success” itself is subjective. Before starting your own business, it is important to define what it means to you. By doing this, it will be much easier to visualize and work towards it. When you are an entrepreneur, you are not only running your own business, you are also defining your own success. Instead of finding or pointing out someone else’s success, find out what you are trying to achieve — then decide how you will know when you’ve done it.

At iScripts, we value your success.  That’s why we make it as easy as possible for you to get where you need to be.  Despite the type of business you are trying to create or the goals you envision, our wide range of affordable business software can be catered to your needs. We get you going as efficiently as possible, furthering enabling your endeavor.

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