December 17, 2012

Promising Startups and Trends for 2013

Whether you’re browsing ideas or just want to know who the next big startups are, here are some promising sites and trends to keep tabs on in the new year:

Startups

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Happier – Users can build social communities by finding people with similar interests that can open the door for deals and special offers.

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Fancy Hands – For those that need an assistant for everyday life, Fancy Hands has the answer. With over 800 features, the site streamlines productivity for practically anyone. Planning a wedding? Traveling? Need to find a dogwalker? Want quotes from 5 different moving companies? Take it off a “To-Do” list and use Fancy Hands instead.

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SideTour – Find handpicked activities, tours, and memorable things to do that are all hosted by talented local people. SideTour is an online marketplace that sells experiences, rather than products. Users sign up, then specify the kind of activities and events that they’re looking for in a particular city. SideTour is an online marketplace for experiences that help people explore surrounding cities.

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Storific – The “smart ordering companion” allows you to order from select restaurants via a simple mobile app, foregoing the need for live service. Place your food and drink orders ahead of time, whether while you’re on the road speeding towards a reservation, or at a moment’s notice. Speed up the least favorite part of your time and simply get what you want.

Trends

Due to tablets, smartphones and mobile platforms, consumes of mobile and web products have more choices. This increases the opportunities available for new tech and online startups related to ecommerce and social sharing.

Rising Star: Mobile Payment
The number of merchants accepting mobile payments is increasing. Many are trying out mobile commerce for the first time. This is just the beginning. Key players like Apple, Google and Amazon are watching closely. eMarketer predicts that by 2016, the total transaction value of mobile payments in the U.S alone will hit $62.24 billion.

Hot Potato: Content Curation
The act of discovering and sharing digital content was popular among consumers and publishers in 2012. Instead of focusing on generating new content, curation focuses on combining content from a variety of sources, and delivering it to readers in a visually appealing and organized way. Pinterest, Scoop.it, Storify and Paper.li have shown why content curation is still hot.
In 2012 Pinterest became the third most popular social network in the world. In January 2012, the site had 11.7 million unique users, making it the fastest site in history to break through the 10 million unique visitor mark and reportedly added 5 million more new users in February 2012 alone.

Still Truckin: Photo Sharing
Photo sharing is going nowhere and it’s only improving. With improved smartphone cameras, every smartphone user is now an amateur photographer. Hundreds of millions of photos are shared on social platforms each month. Mobile photography will get even better with the launch of Instagram web profiles. Popular brands will take advantage of mobile photography to get consumers to like their Instagram profiles.
All About CLOUD
Hundreds of new cloud apps will be launched in 2013, and popular ones will still be fighting hard for your loyalty.
The problem is, it is still difficult to access content across platforms. This is changing, as all of your content will be stored in the cloud and available on each of your devices — and you will be able to share them with friends. You will want to be able to watch a movie or play a game online on your tablet, go to your laptop and still find the movie or game in the same state you were just viewing on your tablet or smartphone.

Have an idea of your own?

iScripts can customize any software or even develop a system, app, platform based on any idea or yours from scratch. Give us a call or shoot us an email to discuss your idea and find out your options for development and implementation.  Any idea is feasible with the iScripts team.  Contact 1-(800)-569-5538  or jon@iscripts.com.

Have business ideas of your own? Subscribe to our free online course.  Receive weekly emails with valuable tips and “how-to’s” so you can create your own online business.

November 27, 2012

Get Sleep to Succeed!

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 11:32 am

sleep

If you feel that your circumstances are an exception when it comes to getting some quality shut eye, realize that sleep disorders are on the rise. It is estimated that nearly 75% of adult Americans claim to experience sleep disorder symptoms at least a few nights per week. Is this truly some type of new heath epidemic that needs medical attention, or do we just fail to find our own sleep important enough to make a stronger effort?

This may come off as old hat, but yes – sleep is still important!

Sleep Deprivation:

An important part of starting or regaining a  sleep schedule is first understanding what you’re doing to yourself by not getting enough sleep. Your body is a complex machine that evolved over millions of years to the state it is in today. Our modern coffee-swilling, go-go-go, work-until-the-crack-of-dawn-and-collapse culture has only been around for the tiniest fraction of the history of the human species. We haven’t adapted to less sleep, and we’re likely not going to adapt any time soon. You need as much sleep today as your greatest of great grandfathers needed.

What happens when you don’t get enough sleep? Everyone is familiar with the common side effects, like being tired the next day, sore muscles, and general irritability. Sleep deprivation also has a myriad of side effects you don’t see as easily as yawning or a snippy attitude.  Sleep deprivation increases your risk of heart disease, impairs memory retention, increases risk of diabetes and obesity (adequate sleep is required for proper glucose processing and insulin regulation), and increases risk of depression and other mental illness, the list goes on and on.  Earlier this month we shared a study with you showing that sleep deprivation is similar to being outright intoxicated.  Most people would frown strongly upon someone showing up to work drunk every day, but we all act as if sleep deprivation is just the way it has to be.   Sleep is a critical part of your body’s maintenance routine and depriving yourself of it is the same as running a machine with no down time for preventive care and repairs. You can do it but eventually something breaks.

What Can You Do?

Step away from the screens -  Exposing yourself to the glow of a screen before bed will keep you awake. Your body is hardwired to wake up when light is bright and go to sleep when it gets dark. If you shine a bright light in your face before bed you’re telling your body it’s time to perk up and be alert. If you absolutely must use a computer or mobile device later in the day, at least turn the screen brightness way down to semi-counter the effect of the light.

Change your body temperature -  Your body drops in temperature as you drift off into sleep. You can trick your body by simulating this temperature shift. In the colder months take a hot shower or bath late in the day, your body temperature will rise and then fall again as you cool off from the shower making you sleepy in the process. This induces a temperature swing that will make you sleepy.
Don’t drink anything with alcohol in it -  Alcohol is a depressant and will help you get to sleep. The problem is it depresses everything in your system including your metabolism. Alcoholics report having no dreams because alcohol disrupts REM sleep, a critical sleep phase for both brain and body health.

Analyze your own sleep needs – Do you know how much sleep you actually need? Could you tell someone with certainty that you’re happiest after 7 hours of sleep? Do you wake up when the alarm goes off or do you wake up before it and turn it off on your way out of bed? There is only one good way to find out how much sleep you need and that’s going to bed earlier than you think you need to. Creep your bedtime forward by 15 minutes every few days until you start waking up on your own in the morning. When you start waking up before your alarm clock consistently—for a minimum of one week, weekends included—you’ve found your optimum sleep window.
Purge your bedroom – No computers, no television, no balancing your checkbook in bed, no reading over reports, no anything but sleeping. If you have a television in your bedroom and you never turn it on, don’t break your back hauling it down to the basement. If you’re a chronic bedroom channel-flipper however, you need to get it out of the room.

Don’t torture yourself -  You didn’t drink any coffee, you turned off the computer early, you lugged the TV down to the basement, you put in ear plugs and pulled the shades, but it’s 11PM and you’re still tossing and turning. Don’t torture yourself by laying in bed frustrated. Besides getting out of bed and reading a book, you could stretch, flip through photos, or do another boring activity that can keep you busy, but relax you.  Just don’t go watch television, play video games, or anything else that will stimulate your brain into thinking it is time to wake up. If you are still wide awake with energy, consider incorporating more exercise into your weekly routine.

Wake Up, Wake Up! – Waking up shouldn’t be a jarring affair that involves you smashing your fist on your alarm clock and growling. With a set routine, it is even possible to wake up without an alarm.  Beating the buzzer every day is like a little victory right out of bed.

Obey the routine – No one can tell you what your perfect routine is. Maybe your routine is no coffee after 3PM, dim the lights around your apartment at 7PM, and read in bed for 20 minutes at 9PM before it’s lights out—or maybe it’s none of those things. What is important is that you find a routine that works for your schedule and you stick to it. Whatever routine you decide on, stick with it long enough to see if it works and tweak it gently and one thing at a time if it doesn’t.

Anticipate lack of sleep – Sometimes lack of sleep is one hundred percent unavoidable, but most times we see an event coming that will cut into our sleep cycle. If you know you’re going to be up late, take a power nap in the afternoon. Short term sleep deprivation can be quickly remedied with adequate rest. Don’t let a weekend throw off your sleep schedule for the rest of the month as you stay up too late and sleep in too late.

Here at iScripts.com, we believe as a business owner and entrepreneur, you need to pay extra close attention to how you treat yourself also. We want you to succeed and stay healthy. Enjoy your holiday season and know when to take it easy!

Oh Come, All Ye Online Shoppers!

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There is marketing, and then there is holiday marketing.

Are your prepared to take advantage of the most lucrative shopping season? Here we have created a few tips to be get the most from the holiday rush:

Optimized Blog Posts -  Concentrate on long-tailed and holiday-centered keywords and searches. Write content that includes your products and the holiday terms (Christmas, holiday presents, holiday gifts, Christmas ideas, boy holiday gifts, girl Christmas gifts, etc).  This will help your website rank better for these longer, niche keywords.  Make sure that you have strong call-to-action buttons on each of your blog posts. Link them to effective landing pages.

Consider Free Shipping – Users are more inclined to buy, especially around the holiday season, if shipping is free. Many people are expecting to pay a few dollars more for shipping, but they will show their thanks for free shipping by taking advantage of the promotion and buying a few extra items.

Send Holiday Themed Email – Try sending newsletters with holiday-oriented content. Timely, holiday-oriented content is generally well-received by the general public. This is a way for you to showcase features products and give customers additional visual gift ideas. Inform them the promotions are available for a limited time and don’t forget to mention the gift cards!

Social Media – Monitor and promote your brand and products in social media with holiday keywords.  Monitoring and promoting your most popular products is essential for eCommerce stores.  Tracking holiday-centric keywords is an advanced skill that can help you sell more.  Instead of just tracking 1 keyword, track phrases that include hoilday terms like “Christmas” or “present”.  Tracking these terms in Twitter will allow you to see tweets. You could then engage these tweeters to let them know about your new articles and optimized blog posts!  Or you could send them links to a landing page that offers 20% Off when signing up for promotional emails.

Countdown Box- Consider incorporating a ‘time till holidays’ countdown box on your website.  Use the stress of the time-crunched holidays to your advantage. Implementing a countdown box reinforces the “scarcity of time” concept, which can lead to impulse buying and increased conversions

Check Your SSL Certificate – The last thing you want is for a consumer to add products to the cart, click on the checkout button, and then find a message that says the transaction isn’t secure.  You should always make sure your SSL certificate is updated, but especially during the peak holiday season.Offer gift cards during the holidays.Buying for others can be stressful, especially if the gift-buyer isn’t familiar with the product they’re buying. Avoid losing sales from overwhelmed visitors by offering gift cards.

Deck the Halls – Be sure your homepage is attractive and featured products are displayed. Consider fresh, seasonal holiday banners! Keep your holiday look consistent within all forms of communication with your audience.

Functionality – Consumers expect a page to load within two seconds and find what they are looking for quickly. Accommodate the anticipated spike in traffic by ensuring your site’s speed and functionality is up to par.

Quality Service – Give customers the best service you can especially around this time of year. It is important for small businesses to give quality service and attention to make a lasting impression. Take care in the details and increase profits by growing your customer base.

Utilizing these inbound marketing tactics will ensure that your eCommerce site is prepared for the holiday rush.  Do you have any suggestions of your own? We would love to hear them!

We want you to succeed this holiday season! If you feel stuck in one of these areas, do not hesitate to call us. The iScripts team also offers experienced SEO, design and customization services along with additional resources available to you. Contact us at 1-800-569-5538 for more information or to speak with us directly.

November 8, 2012

iScripts Moves Forward… to a New Location!

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 12:49 pm

We’re excited to announce that this past year, iScripts has been moving forward!  We want to extend a huge THANK YOU to all of our wonderful clients and the relationships that we’ve built along the way.  Because of you, we’ve also learned and improved our services.  We will continue to listen to our customers as we move forward along with you from our new home!

newofficeOur team is growing and improving in order to help businesses and entrepreneurs like yourself.  Because of this, we have moved from our cozy location at 1325 Remington Rd. in Schaumburg Illinois, to a larger office located at :

1020 Milwaukee Ave. Suite #245 Deerfield, IL. 60015

We will certainly enjoy brainstorming and working with you in a more comfortable setting.  Without your support, we wouldn’t be here.  Thank you for letting us help you and your business!

Continue to contact us at:  sales@iScripts.com  or by phone at 312-423-6728 and 1-800-569-5538

October 30, 2012

USA Productions Gets Website Makeover

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 10:52 am

iScripts teamed up with Melissa Victors, founder of USA Productions (Ultimate Stage Adventure Productions) to recreate a series of pageant websites.  Each year, more than $250,000 in scholarship savings bonds, cash awards, prizes and awards are given at the local, state and national level through 4 “AmeriPageants” – YAMI, DreamGirls USA, RealGirls USA and AmeriQueen/AmeriTeen Pageants.  We are proud to announce that we have enhanced and completed the design and functionality of all 4 pageant sites operating under USA Productions.

Now equipped with an events calendar, the sites offer users the ability to view upcoming pageants and videos.  Visitors can catch a glimpse of real girls pursuing big dreams and goals by browsing the improved photo gallery. Viewers can then “like” and tweet these photos on social media networks.

Because these pageants introduce and promote strong interactive community service participation, there is also a news feed dedicated to following the AmeriPageant queens and their efforts.

To simplify the pageant registration and payment process, contestants can create a login and enter 1 pageant or all 4 simultaneously.  Payments are then submitted online through PayPal.

Since 1995, USA Productions has been recognized for providing real opportunities for real girls in the modeling, acting and/or entertainment industries. As the best value in pageantry and the only children’s pageant to have its success featured on the Discovery Channel, USA Productions is a clear leader in positive and natural pageantry currently offered in the country.

See the improved Ameripageants websites!

http://musictionary.com/ (For the Landing Site – Ameri Pageants)

http://swapra.com/ (For the site Dream Girls USA Pageants )

http://pocketpath.com/ (For the site Realgirls Pageants)

http://skood.com/ (For the site Yami Pageants)

http://cendu.com/ (For the site AmeriQueen Pageants)

ameripa

The Future of Marketing: Mobile Sites and Customizable Apps

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 10:40 am

Interesting Mobile Marketing and App Stats:

1) Worldwide mobile advertising revenue will expand 3.5X its present size by 2016. (Source: Yankee Group)

2) Mobile commerce will account for 24.4% of overall ecommerce revenues by the end of 2017. (Source: ABI Research)

3) Email opens on smartphones and tablets have increased 80% over the last six months. (Source: Litmus)

4) 45% of US businesses are conducting some form of mobile marketing, with mobile websites (70%), mobile applications (55%), and QR codes (49%) being the most common tactics. (Source: StrongMail)

5) 47% of marketing companies plan to increase their efforts in mobile apps in the next year. (Source: Experian)

6) 59% of U.S. marketing companies collect mobile contact information. (Source: Experian)

What do these stats say? Not only do your customers need mobile apps, but your marketers also need an application that enables them to keep tabs on their lead generation and customer conversions on the go.Consumers don’t just want phones for calls and texts, they want mobile-enabled devices.  AT&T sold  a reported 3.7 million iPhones just in the second quarter of 2012, and Verizon sold another 2.7 million iPhones during the same period. iPhones represent only 58 percent of total  smartphone sales. Overall, smartphone sales were up 44.7 percent in 2012, despite a two percent drop in mobile phone sales overall. It’s a fact that consumers are moving towards smartphones and non mobile-enabled phones aren’t selling like they used to.  It looks as if we might be at a tipping point in the market for mobile apps and how they are becoming the go-to place for digital content.

Developing mobile apps for your business will put your business in the palm of the consumers hand.  It is important that your website is optimized when a user is accessing the site from a mobile device. Your company’s mobile marketing efforts should begin with a mobile-friendly website.  Most websites created using iScripts products already come with this optimized option.

Mobile Apps have been a very expensive product for a small business budget. A more realistic option would be to use readymade templates so that you or your developers can create and publish apps at a lower cost.  There are a few providers of these brandable apps.  iScripts recently acquired GizmoPlay.com to provide you and our future customers an affordable option for mobile app development.  GizmoPlay.com offers brandable iPhone and Android apps with full source code.  You can receive help customizing your app and submitting them to the iTunes store.  This concept is similar to the open source scripts currently offered through iScripts.com.  With GizmoPlay mobile apps, you will receive the same features that the big businesses are using, but you will only pay a fraction of the price.

gizmoplay

October 29, 2012

Have a Surplus of Candy Corn?

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 10:38 pm

candycornCelebrate with us!  October 30th is National Candy Corn Day.  To celebrate, we are giving a special discount to those subscribed to the iScripts Newsletter.  Sign up for the iScripts Newsletter to receive notification of all future contests and promotions.

Candy corn is a sweet fall treat that was invented in the 1880s.  Candy corn consists primarily of corn syrup, honey, and sugar. Fondant is added for texture and marshmallows are added to provide a soft bite.

A serving of Brach’s Candy Corn is nineteen pieces, is 140 calories and has zero grams of fat!

Ever think of using candy corn in other dishes? We have gathered some interesting recipes for you to try!

Candy Corn Recipes

Candy Corn Parfait

Candy Corn Jello Shots

Vegan Candy Corn

Candy Corn Fudge

Candy Corn Cheesecake

Candy Corn Bark

Candy Corn Cocktail

October 25, 2012

iScripts.com Acquires PHPMonster.com, Offers Customers More Solutions

Filed under: Customer, Uncategorized, Web services — Ashley Zimmerman @ 3:47 pm

Media Contact:
Ashley Zimmerman
(312)423-6728
ashley@iscripts.com
http://www.iscripts.com/

FOR IMMEDIATE RELEASE

October 25, 2012 — iScripts (www.iScripts.com), provider of quality web software, announces today that it has completed the acquisition of PHP Monster, a proven web design and development company helping clients to create and implement full-service digital business solutions.
iScripts is a market leader providing online businesses with unique solutions that help clients execute and reap the benefits of owning online social networks, ecommerce, bartering, reservation, store building and hosting sites.

PHPMonster is a web design company specializing in custom PHP script development by providing software and consulting to thousands of users.  PHP Monster uses creativity and unconventional approaches to develop unique scripts and internet presentations for clients.

Lavor Dektor, founder of PHPMonster, states “This merger allows two excellent companies to combine their products and services to a wide range of users, in turn enhancing existing products, ability and service.”

“This is a pivotal time for iScripts. We are looking forward to continuing the excellent product development and support PHPMonster has provided” says Aji Abraham, founder of iScripts.com.

iScripts will continue providing services, products and solutions offered by PHPMonster.   Current and new PHPMonster customers are encouraged to contact the iScripts team with any questions:
1-800-569-5538
Email: sales@iscripts.com
www.iScripts.com

About iScripts:
iScripts develops and markets online business software for service providers and entrepreneurs. The company’s turnkey web software includes solutions for social networking, web hosting management, site builders, store builders, online data backups, marketplace and shopping cart software, and more. All the software products are distributed with full source code, product support and upgrades and a 30-day money back guarantee.

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July 27, 2011

Drive Traffic To Your Site Now Using Free Google Analytics Tools

Filed under: Web services — Tags: , — Jon Skulemowski @ 2:08 pm

Your online business is up and running and you are sure people will love it… if only they could find it. You can cross your fingers and hope that people will see your site, but without proper SEO your beautiful site will be buried amongst the duds of the web. Good news, you can help your site to shine in the eyes of search engines with Google Analytics, a free toolkit that will help you make your website more appealing to search engines. While this service has been open and available for years, many people are unaware of its power. Therefore, we have assembled a quick and easy guide on how to use Google Analytics to increase your website’s visibility and profitability.

What exactly is Google Analytics? Google Analytics is a free and easy way to access detailed reports about your webpage’s visibility on Google. You will be able to see what keywords direct users to your site, what other sites have links to yours, and what errors may occur when Google is trying to access your pages. You can also find out how many visitors you are gaining from each keyword or link. Knowing this information will allow you to direct your efforts towards specific needs.

Beyond these basics, Google will also break down your site’s users. Want to know how many people are subscribing to your Google feeds? Curious about how long users stay on your site or which pages are viewed most often? Google Analytics can tell you all of that as well!

How can all of this information help you? Now that you know what people are looking for, you can adjust the site to meet their needs. If you notice you are generating a lot of traffic but visitors rarely stick around, enhance your content or design to keep people interested. If you realize that you get most of your traffic from keyword searches but don’t have many outside links to your site, find a way to get your links out there. The best part is that once you make these changes, you can watch them take effect through your Google Analytics account. If your numbers increase then you did something right, but if it doesn’t create a spike in traffic you know to move on to something else.

We know that everyone wants to use SEO to drive traffic, but we also know that many people don’t have time to monitor all of this themselves. Here at iScripts.com we offer very affordable SEO packages to take the burden off your shoulders. Click here to view our packages and learn how we can help you be a search engine hero.

February 23, 2011

5 Things to Do When Your Site Is Broken

Filed under: Web services — Jon Skulemowski @ 11:31 am

Websites are complicated pieces of software. Whether they are robust and nuanced ecommerce or content aggregators or simple HTML informational sites, all sites are subject to bugs or ‘hiccups’ from time to time. This is mainly due to the many types of variables that exist on the Web including different hosting options, programming languages working together, and users with many different browser options interacting with the application.

There are important things to know when a crisis like this happens.

  1. Remember to stay calm. The last thing you want to do is panic when any sort of emergency happens, let alone something like a website error; these things happen. If it can be said that a website hiccup is equal to the website being confused, the last thing you need is to be panicked and confused, yourself!
  2. Record the error. Taking to your web designer or webmaster about website hiccups is very close to speaking to your doctor about being sick. The first thing he asks is ‘where does it hurt?’ Since you are not your website, you may have to do a little research and record exactly what is wrong with your site before repairs can begin. Visit your site just like anyone would do when they arrived from Google and see what they would be seeing. Save any emails from users mentioning the hiccup and refer back to them. The more information you can collect, the easier it will be for the programmers to find the error and repair.
    1. Configuration changes: Did you make any changes you your site recently? Was anything added to your software? Changes large and small are equally important so be sure to document them all.
    2. Hosting changes: If you did not make any changes, large or small, to your site it is often likely that your hosting company has made some small changes to their settings. Check with them also to see if anything has changed on their end.
    3. ISP changes: Occasionally, IP addresses can be blocked by web providers for a variety of reasons. If you think this may be the case, try visiting your site through a proxy server, easily found on the internet. This allows you to view your site though the eyes of a third-party visitor.
  3. Send all the info to your professional web designer. If you’ve done a good job of locating the errors and naming exactly what is broken, this will not only make your web designer happy but will let him get to fixing it right away instead of looking around himself for errors which can be tedious and time consuming. This means that he can focus on getting your site up and running ASAP and you back in business.
  4. Check daily for updates. If your web designer is any good, you are probably not his only customer. He likely has many other things on his plate as well as attending to your hiccups. While your situation should certainly be a priority to him, it does not stop the phone from ringing with other customers and their needs. He is only human and can get distracted. Feel free to check in with him for a few minutes daily to see if he needs any additional information. This will help him keep you a high priority and speed the repair process.
  5. Let all affected parties know about the fix, if inconvenienced. Once the site is fixed, any customers or users that were affected by the hiccup should be reassured that the site is back to ‘full speed ahead’. This helps to let your customers know that you care about their traffic and support your site 100%.

At iScripts.com, we support our software unconditionally. Our software quality is our reputation and we are always happy to help our clients find the ideal website for their business model and user base.

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